Professor Armand Leroi, an expert in evolutionary biology, is convinced that data science has the power to revolutionize the pop music industry. He assembles a group of scientists and researchers to examine more than five decades of UK chart-topping music. Is it possible for algorithms to uncover the formula for pop music success? Once the analysis is complete, Armand collaborates with renowned producer Trevor Horn. Together, they employ machine-learning methods to transform a track by independent artist Nike Jemiyo into a potential hit.