Franklin Entertainment

The inspiring true story of Richard Montañez, the Frito Lay janitor who channeled his Mexican American heritage and upbringing to turn the iconic Flamin’ Hot Cheetos into a snack that disrupted the food industry and became a global pop culture phenomenon.

When he was 14, Smith drowned in Lake St. Louis and was dead for nearly an hour. According to reports at the time, CPR was performed 27 minutes to no avail. Then the youth’s mother, Joyce Smith, entered the room, praying loudly. Suddenly, there was a pulse, and Smith came around.