Meet Ralph, a charming advertising executive in New York City. Influenced by his chauvinistic boss and his friend Peter, who struggles with romance, Ralph’s world is centered on chasing women. Then he meets Elizabeth, an intelligent and attractive account executive, who is unimpressed by his womanizing behavior and persuades him to seek therapy. As their relationship starts to blossom, Ralph finds himself entangled with Amber, a stunning supermodel. Now, Ralph faces a choice: transform his playboy lifestyle or risk losing the woman he genuinely cares for.