In 2009, actors Hugh Jackman and his wife, Deborra-lee Furness, embarked on a journey to Ethiopia as representatives for World Vision Australia, a major global humanitarian organization. As dedicated supporters, the Jackmans aimed to explore a World Vision community development initiative to witness how rural areas were being empowered to combat poverty. During their visit to the Yirgacheffe region, Hugh encountered a 27-year-old coffee farmer named Dukale, who was striving to improve his family’s living conditions. While spending time on Dukale’s farm, Hugh gained a firsthand understanding of the importance of fair trade coffee and the benefits of clean cookstove technology. (C) Official Site